Regenerative agriculture is increasingly seen as a valuable approach to farming that nurtures the land while creating new market opportunities.

Regenerative agriculture focuses on restoring soil health, enhancing ecosystem function, and increasing farm resilience—while maintaining productivity. Instead of introducing entirely new systems, regenerative agriculture builds on proven practices like cover cropping, no-till farming, conservation tillage, and precision nutrient management. These methods are reoriented to regenerate natural resources, improve long-term land productivity, and create agricultural outputs that carry added value in the marketplace. As demand grows for traceable, sustainably grown products, regenerative agriculture is opening new market opportunities and positioning farmers to benefit from differentiated supply chains.

The key objectives of regenerative agriculture include:

Improving long-term productivity by rebuilding soil health and optimizing resource efficiency.
Enhancing farm resilience through practices that support ecological balance and reduce vulnerability to extreme weather.
Generating market value through agricultural practices that contribute to carbon drawdown and meet growing demand for sustainably produced goods.

Our Vision

Cultivating a sustainable future, one farm at a time.

We lead the way in regenerative agriculture by supporting environmentally-responsible farming practices that offer consumers a way to champion sustainably grown products.

Our Mission

Our Core Values

We work together with our partners to implement sustainable agriculture practices to deliver solutions for a better tomorrow.
We support restorative and responsible farming practices that promote environmental stewardship.
We openly communicate with all stakeholders using accurate, measurable information on the benefits of sustainable practices.

Our Impact

Regenerative Farms Enrolled

230+

400,000+

Acres engaged in Regenerative Practices Enrolled

$51/Acre

Average Payment to Enrollees through Two Years

Product SKU’s Recognized as Grown Climate Smart

40+

Cornfield with silos and industrial structures in the background under a blue sky.

What is the USDA Advancing Markets for Producers Initiative?

USDA’s Advancing Markets for Producers is an initiative that provides grants for pilot projects designed to create market opportunities for U.S. agricultural and forest products grown using sustainable practices. The program aims to expand market access and support production agriculture.